Alberico Sobreira started his career as an advertising announcer in 1995, and since then, his voice has been heard not only in radio and TV commercials, but also in corporate videos and documentaries.
In 1997, he joined as a TV presenter in the Profissão Empresário Program, on TV FUTURA, where he remained for 2 years, and in 2001, he began to present SIGA BEM CAMINHONEIRO, a program that was renamed in Nov/2009, starting to be called BRASIL CAMINHONEIRO , which airs on SBT every Sunday at 7:00 am.
At the same time, his work as an actor also began to appear in various advertising campaigns and institutional films.
He worked as an actor/singer for more than 10 years at GRUPO JUKEBOX, performing at events and on the theatrical circuit, the show A VOZ DA TV, a musical based on jingles and old series.
Endowed with great vocal versatility, he has also been the standard announcer on the HBO FAMILY channel since 2003.